New Media Studies (NMS) examines the processes and platforms
through which digitally-encoded media (photographs, text, audio, film) operate
and circulate. The program focuses on how these media are combined into new
media forms including websites, interactive games, graphic design, webcasts,
sales and technical information.
In this Master of Arts program, you will study ways to
create and better understand:
- Content strategies
- Web and interactive design and development
- The transformation of visual and written
communication on digital platforms
- The role of visual and written communication
within a broad digital culture
Our program stresses big thinking. We aim to give you an understanding of the
historic role of new media in shaping contemporary consciousness, as well as of
the relationship between new and old media. Courses focus on:
- Rhetoric and visual design- how visual,
image-based communication differs from and interrelates with text
- Traditional written communication
- How design, as a deliberate shaping of spatial
and media environments, affects the way we make meaning as communicators and
We strive to give students the hands-on skills needed to:
- Make decisions about media
- Move digital media projects from idea to
- Build and sustain successful ongoing digital
Most NMS classes involve hands-on components that allow
students to practice identifying appropriate technologies to accomplish a
specific communication needs, as well as designing, developing (coding), editing
and managing content for websites and social media platforms.
interdisciplinary program is housed in the department of Writing, Rhetoric and
Discourse, and students are encouraged to take courses from a wide variety of
Electives provide an opportunity for students to
specialize in areas of their choice.
- Suggested pathways represent
ways that courses can be grouped to create a thematic focus.
- You are also free to create an eclectic
arrangement of electives to meet your goals as course offerings allow.
seven courses from a broad range of options, including an evolving number of
electives closely linked to the goals and subject matter of the core taught by
By the end of the program, students will have a portfolio of projects to show
an employer whether that means advancing in a current job and career or
looking for a new positions in a job market that is increasingly attentive to
digital media expertise.
Internship opportunities. Internships
are available if you wish to acquire significant on-the-job experience in the
fields of publishing, professional writing and related areas.
The MA in NMS requires completion of 12 courses (48 credit
hours). You are required to take all five core courses, including a rich
interdisciplinary introduction to new media; three foundation courses that will
ground you in critical areas; and a final course that results in a capstone or