This program is no longer accepting new students; however, many of the New Media Studies courses are now offered as part of the professional and digital writing concentration in the Writing, Rhetoric and Discourse MA program. Learn more.
New Media Studies (NMS) examines the processes and platforms
through which digitally-encoded media (photographs, text, audio, film) operate
and circulate. The program focuses on how these media are combined into new
media forms including websites, interactive games, graphic design, webcasts,
sales and technical information.
In this Master of Arts program, student study ways to
create and better understand:
- Content strategies
- Web and interactive design and development
- The transformation of visual and written
communication on digital platforms
- The role of visual and written communication
within a broad digital culture
Program Highlights
Theoretical Depth
Our program stresses big thinking. Student gain an understanding of the
historic role of new media in shaping contemporary consciousness, as well as of
the relationship between new and old media. Courses focus on:
- Rhetoric and visual design- how visual,
image-based communication differs from and interrelates with text
- Traditional written communication
- How design, as a deliberate shaping of spatial
and media environments, affects the way we make meaning as communicators and
readers
Practical Application
We strive to give students the hands-on skills needed to:
- Make decisions about media
- Move digital media projects from idea to
completion
- Build and sustain successful ongoing digital
campaigns